Author/​Illustrator Interview: Todd Sturgell

This month’s interview is with Todd Sturgell, an author/​illustrator whose first book, Except Antarctica, hits bookshelves this month. While he’s originally from Ohio and then spent some time in Texas, Todd now lives in the North Carolina mountains with his “wife, kids, and an overactive rescue dog named Max.” Yes, the dog’s name comes straight out of Where the Wild Things Are.

Let’s be honest–anytime you start naming your pets (or children!) after famous picture book characters, you’re committing to a certain path in life. And we’re glad Todd did because his debut book looks terrific. Let’s find out more about it right now!


RVC: When did you realize you were going to do art for a living?

TS: I was either going to be an artist or a paleontologist. Around 10 years old, I settled on art. Up until then, it could’ve gone either way.

RVC: Did you go to school for art or are you self-taught?

TS: I went to East Texas State (now Texas A&M University-​Commerce) for art direction, specifically advertising and design. I’ve really enjoyed all the opportunities I’ve had to illustrate within the advertising and design world. Eventually, I admitted that I’ve got a calling to make picture books, and I needed to get after it.

RVC: How’d you end up in North Carolina?

TD: I worked at a very large advertising agency in Dallas and wanted a change. Since we always loved visiting the North Carolina coast, I started looking for smaller design firms there. I found one, so we moved out. And then the economy tanked, so it didn’t last.

I wasn’t going to go back to a big agency again. I’ve been freelancing since.

RVC: Let’s get to the book, which is called Except Antarctica (Sourcebooks eXplore). What’s it like being a debut author/​illustrator whose book isn’t yet out?

TS: I vary between panic and joy. I’m like, “Am I doing enough? Do I need to reach out to more people? Am I posting enough on social media?”

If I let myself sit back, take a deep breath, and hold my advance reader copy? Then I’m delighted. I’m so happy to be a part of the picture book world.

RVC: The “Am I doing enough?” question is one many writers face. What ARE you doing to help get the good word out about your book?

TS: I have a great marketing team with Sourcebooks–they’ve really reached out to a lot of people and made a lot of connections.

RVC: To people like me. That’s how I learned about you.

TS: That’s good to know! You can see why I’m kind of just following their lead. They find opportunities and ask if I’m interested. And I’m almost always interested.

I’m also part of STEAMTeam Books–it’s a group that supports each other with STEAM-​related book launches. And they’ve been doing this for a couple of years now. We lift each other up and share each other’s social media posts, that kind of thing.

RVC: That’s a terrific idea. But let’s talk about the post-​contract reality a debut author faces. What has surprised you the most about the whole process AFTER signing on the dotted line?

TS: How slow everything moves at the start. And then, when it all comes together, how fast it speeds up. You feel like you’re waiting and waiting and waiting, and then suddenly, okay, it’s almost here, and now you have a million things to do.

I would also say that debuting here on the back end of the pandemic has been something. I don’t know how typical my experience has been in 2021. Is it always this crazy?

I think my next book will feel as much like a debut as this one because the whole process could be so different.

RVC: That’s a good point. Plus, who doesn’t want to have two debuts, right? Back to your book. What’s the elevator pitch?

TS: What if you were watching a nature documentary, and the animals suddenly started doing the opposite of what the narrator says they’d do?

RVC: You’ve got a fun book trailer for Except Antarctica that explains a bit of this, but let me ask it outright–how did the idea for this book come about?

TS: I love nature documentaries, so I tried to expose my kids to as much of that as I could. And the phrase “except Antarctica” crops up over and over. There are so many species found all over the world, and you’ll hear the narrator say, “they’re found on every continent except Antarctica.”

One day, I was watching a show about owls. The narrator said that phrase, and I’m like, just yesterday, I heard that about turtles! Once I connected the concept of habitats to the idea of animals going off script, Except Antarctica was born.

RVC: What’s your favorite thing about the book?

TS: Even though the animals realize maybe they’ve made a mistake, I’m rooting for them the whole way. I especially love how they get to the ocean and the narrator’s like “Yeah, you’re done!” but on the very next page, they’re crossing the ocean! I loved putting that illustration together.

RVC: In terms of Except Antarctica, how will you measure success?

TS: Gosh, I already feel like a success just getting this far!

I hope that it’s successful enough to let me keep making more picture books. But I think the most important measure of success will be if kids–either having this book read to them or reading it themselves–laugh out loud. That’s the win right there. That’s the best type of success for me.

RVC: What was your pre-​contract experience with this book? How did the drafting process go?

TS: I have three other authors in my critique group who really helped the manuscript along. When I first started out, I knew the animals were going to break the mold. Still, it took a couple of versions until I got to the point where they were defying the narrator directly. Once I came up with that, the manuscript in its current form almost wrote itself. I’ve actually been shocked at how few changes I’ve had to make in the text since that point. There was a lot more emphasis on helping me develop the illustrations for these characters.

RVC: So, having a critique group made a real difference.

TS: Absolutely. I had a real sense of the stumbling blocks within the book thanks to valuable input from a lot of helpful people. The interaction with the narrator solved almost all of them! Utilizing a “meta” concept isn’t new or unique, but it was absolutely the right decision for Except Antarctica.

RVC: How many drafts did it take to get to the point where the book wrote itself?

TS: A lot. You’ve got to try different things. There was a point where I had a character who could be found on any continent except Antarctica AND Australia, but he wanted to come along. The others said, “Hey, maybe you should go to Australia first!” because they were afraid of him. That was an interesting little thing, but it really bogged down the book. I had to work that out and get through it before finally dropping it. I go through a lot of these moments where I try different things, and I pull back to see if it works or not. It’s a process.

RVC: Speaking of a process, care to reveal a bit about the actual process you use to produce a picture-​book manuscript?

TS: I’m drawing and writing at the same time. I don’t do one and then the other. It’s not like I develop characters and write or develop the manuscript, and then draw the characters. It all comes together in a storyboard format, rather than a Word document. For me, the art and the writing move forward together.

RVC: Any advice for young writers or illustrators?

TS: When they get started, a lot of people feel very competitive, very protective of their own ideas. The quicker you figure out that most of the people in the kidlit world want to lift each other up and make everybody better, the sooner you start to feel comfortable here. This is a great community. I love almost everyone I’ve met since starting this journey.

RVC: What’s something you know now that you wish you knew back when you first started out?

TS: Worry a lot less about agents and the business, and spend more time focused on craft. Thinking about submissions and gatekeepers felt overwhelming–it probably slowed me down quite a bit in trying to figure it all out. If I had just let some of that fall off, I think I would have enjoyed the process more.

RVC: Last question for this part of the interview. What are you working on now?

TS: My contract with Sourcebooks is for two books. They’d really like to see some of the elements from this book in the next one, so that’s what we’re looking at right now.

RVC: Alrighty. It’s time for the Speed Round. Are you ready, Todd? We’re looking for the opposite of turtle-​slow Q&A here!

TS: Ready!

RVC: Favorite place to go hiking in North Carolina?

TS: Graveyard Fields.

RVC: Best place to get North Carolina BBQ?

TS: North Carolina BBQ has too much vinegar in it for me. There’s a place around here called Haywood Smokehouse that has good Texas BBQ. I love that.

RVC: What secret talent do you have?

TS: I play a pretty mean pirate. I was a pirate guide for a ghost tour one summer!

RVC: Five things we’d see if we sneaked a peek at your writing and drawing studio?

TS:

  1. A mess (incredibly annoying!).
  2. Koh-​I-​Noor drawing pens that I have to clean incessantly, but they’re so great I can’t let them go.
  3. Lots and lots of books.
  4. Club soda. All the time.
  5. My dog, waiting impatiently for me to take him out on a trail.

RVC: What’s a recent picture book that really got your attention?

TS: The Wanderer by Peter Van den Ende is stunningly beautiful.

RVC: Your mission as a picture book creator?

TS: I want to connect with readers the same way that my favorite picture books connected with me when I was a kid.

RVC: This was terrific, Todd. Thanks for stopping by and sharing your story with OPB. Best of luck with Except Antarctica!

Author Interview: Kristen Schroeder

It’s always a treat to be able to showcase the work of a debut picture book author, and with this month’s Author Interview, that’s what we’re doing. Minnesota author Kristen Schroeder’s first book, Alien Tomato, comes out…TOMORROW!

Like any serious writer, she’s already hard at work on creating others, with Freddy the Not-​Teddy coming out in April 2022 with EK Books, and a third picture book entitled So Much Snow hitting shelves in late 2022 from Random House Studios.

Let’s fire up the interview and hear how yet another worthy author broke into the business!


RVC: First things first. Should one pronounce your last name like Charlie Brown’s piano-​playing, Beethoven-​loving pal (which I think rhymes with “grow fur”)? Or are you working more with a gray/​day/​hay sound there (which all sound very Minnesotan)?

KS: I love the Peanuts reference! It’s Schroeder pronounced like it looks, with a long “o”.

RVC: Thanks for that. Now, the next thing we need to get “Out There” is a disclaimer. We know each other. Want to share how?

KS: We met in November 2019 (Wow, doesn’t that feel like a lifetime ago?!) at Jane Yolen and Heidi Stemple’s Picture Book Boot Camp held at the Highlights Foundation. I was able to check off two bucket list items in one long weekend as I had always hoped to participate in PBBC and soak up some of JY and Heidi’s wisdom. Staying at the famed Highlights campus was also a dream come true. I highly recommend!

RVC: Just to prove I was there, I’ll include a photo of all the participants holding champagne to toast the opening of the Jane Yolen “Phoenix Farm Annex” cabin. Considering that there’s 25 womenfolk and 1 dude (me!) in this image, it’s a pretty weak Where’s Waldo? challenge. (spoiler #1—I’m in the back, four from the left, squinting like bonkers thanks to that oh-​so-​bright Pennsylvania sun!) (spoiler #2—that’s Kristen in the white coat in the front!)

KS: JY even has a nickname for Ryan: Big Guy.

RVC: That’s true, though to be fair, Jane’s on the diminutive size, so it’s not like I’m Big Bird or something. Just saying. 🙂

What was the most important lesson you learned while there?

KS: I can’t distill the experience into one lesson, however, being surrounded by such a talented group was inspiring. In addition to the writing tips and reviews I received from Jane and Heidi and the group, listening to everyone’s stories of working with their agents and editors was invaluable. It felt like I had entered a new stage of my career as an author.

RVC: That Highlights event was also where I first encountered your debut picture book, Alien Tomato. Many of the participants brought copies of recent or forthcoming books and displayed them atop a grand piano (if memory serves). Your book was there in a F&G (folded and gathered) state. How real did the debut book situation feel at that point?

KS: I received my F&Gs the day before I left for Highlights. I watched nervously as several authors read Alien Tomato, including Jane Yolen herself! What does that facial expression mean? Are they smiling, laughing? Oh my gosh, what if no one “gets it”?

RVC: For what it’s worth, I got it, too. Those are some fun veggies!

KS: I’m happy to report I received kind feedback from several fellow boot campers which calmed my nerves.

RVC: Doesn’t surprise me in the least, both that you felt supported and that your book was well-​received. But let’s talk more about your book.

Let’s say you bump into a stranger in an elevator. You get to talking, and they find out you’re a writer. “Tell me about your next book?” they ask. What’s the elevator pitch you’d give them for Alien Tomato?

KS: A round red object lands in a veggie garden, and the veggies think it’s an alien tomato, but a cantankerous gopher thinks it’s just a red ball.

Hilarity ensures.

RVC: What’s the story of how Alien Tomato came to be? Was it anything like the old Reese’s Peanut Butter cups commercial, where someone’s like, “Hey, I’ve got peanut butter. Yum! And I’ve got chocolate. Yum! Hmm. Maybe I should put them together….”? 

Because aliens are great. And so are tomatoes, right? 

KS: I do love peanut butter cups, but I won’t let that distract me from telling you the backstory.

My daughter blurted out “alien tomato” after school one day. It was completely out of the blue and we still don’t know why she said it, but I started thinking about the story and it developed pretty quickly from there.

RVC: True or false. The character of Gopher is based on a real person.

KS: False. But Minnesota is known as the gopher state, so I had that inspiration to draw upon.

RVC: Share a bit of the process of writing/​revising Alien Tomato. Did you have a zillion drafts? Did a critique group help? Did you get stuck and finally come across a EUREKA moment?

KS: The biggest challenge I faced when writing Alien Tomato was figuring out how to format the manuscript. I was juggling text, dialogue between the veggies and gopher, and illustration notes. I finally dropped it all into a three-​column table which made it much easier to scan and see what was happening on each page. That was a breakthrough moment for me. And, as usual, my critique partners were invaluable in helping me hone various drafts for sure.

RVC: Thanks for sharing that page from an early draft. That three-​column idea is both awesome and clear. So helpful to see it in all its glory!

KS: I created it for myself initially, and my agent liked it and even submitted to editors this way. I’ve used the format since for other manuscripts, too.

RVC: What was the biggest surprise of the post-​contract but pre-​book-​being-​out part of the Alien Tomato journey?

KS: It was the moment I had been waiting for, selling my first book, and then there was still a lot of waiting.

RVC: There’s a popular saying in the publishing industry—you only get one debut. What specific things have you done to make sure it has all the pop, sizzle, and PR fizz you can create?

KS: Unfortunately, Covid-​19 happened so I had to scrap my plans for a launch party. I’m doing a few virtual story times and promoting Alien Tomato through Instagram tours and blogs (like yours, thank you!). I ordered some swag so I could run a pre-​order giveaway contest and I’m getting some Alien Tomato themed cookies made by a local baker, yum! I’m tentatively thinking of doing a delayed event next year, since I don’t have a book coming out in 2021. Fingers crossed that will be possible.

RVC: You’re part of Perfect 2020 Picture Books. Tell us about that group.

KS: One of my favorite things about having a debut picture book has been traveling the same road with the authors who comprise Perfect 2020 PBs. It’s been great to have their support, to bounce ideas off each other, and promote our books. I look forward to continuing these friendships into 2021 and beyond!

RVC: You sold Alien Tomato via a literary agent, Christa Heschke (who OPB just interviewed a month back). How did you land her as an agent?

KS: I had an offer from another agent on a manuscript and that same manuscript was out to a handful of other agents, including Christa. I followed up with all of them and Christa asked to see more work. Then we had “the call” and it wasn’t a hard decision to sign with her. I got a sense for Christa’s knowledge of the industry and her even-​keeled personality, which have been a big plus.

RVC: What’s Christa’s agenting superpower?

KS: Her responsiveness. She’s available to answer any/​all questions and usually responds to emails the same day. I love that about her.

RVC: Yep. I totally believe that. She was easy-​peasy-​squeasy to work with on the OPB interview, too.

KS: That sounds like Christa!

RVC: If I asked Christa what your writing superpower is, what do you think she’d say?

KS: Gosh, I hope she’d say humor and also that I’ve been willing to try new things and keep improving as a writer.

RVC: Let’s back up a bit. When did you first realize you were a writer? 

KS: I didn’t realize I liked to write or even wanted to write until I was almost 30. I’d always been a huge reader but I didn’t think writing was something I could pursue. It wasn’t until I attended my first SCBWI conference that I felt like a writer.

RVC: What kind of formal writing training did you have?

KS: My degrees are in marketing, so any writing courses I took in college were geared towards business communications. I didn’t start writing creatively until 2000 and I took a few classes when I lived in Melbourne. Then I took a long break to run my own business and start a family. I picked up writing again in 2014 by joining the 12x12 community and taking more courses, joining SCBWI, attending conferences, etc. That was the year I started pursuing writing for children seriously.

RVC: If you had to summarize the most important thing you’ve learned about picture books in your just-​getting-​started-​but-​now-​going-​strong career, what would it be?

KS: Picture books have power, and that power is grossly underestimated. Writing picture books is an art form that takes years to learn but it’s SO worth it.

RVC: Here’s one final request for the “serious” part of the interview. Please describe the exact feeling you’re having, knowing your book will finally, finally, FINALLY be Out In The World in just a few hours.

KS: It still feels a little surreal. I don’t think it will sink in until I spot Alien Tomato in the wild (a.k.a. a bookstore). I also can’t wait to see kids reading my book. That will make it real.

RVC: Okay. It’s time for the patent-​pending, crowd-​pleasing, always-​wowtastic SPEED ROUND. Kristen, are you ready?

KS: I hope so…

RVC: Honeycrisp apples. Great apples, or the greatest apples?

KS: I love them! They were created by the University of Minnesota. I’ve chaperoned my kids’ seventh grade field trips to the Arboretum where we got to taste apple varieties and learn how they breed apple tree to have different qualities. We also got to taste test apples and the Honeycrisp was always my favorite.

RVC: You’re a dual American-​Australian citizen, so what’s the awesomest Australian expression Americans don’t fully appreciate?

KS: Crikey! There are so many. It truly was like learning a foreign language when I first moved to Australia. There are some expressions I’ve hung onto because there isn’t a suitable American substitute. I like “spit the dummy” which means a sudden display of anger or frustration. I’ll use it in a sentence: “Ryan spit the dummy when I turned in my interview questions late.” Dummy is Australian for pacifier, so if you imagine a baby spitting out his dummy, that’s where the expression comes from.

(Just kidding — Ryan didn’t really spit the dummy.)

RVC: What’s your literary motto?

KS: I have this quote by Samuel Johnson on my website: “A writer only begins a book. A reader finishes it.” Keeping the audience in mind is especially important when writing for kids.

RVC: Most influential picture book you encountered as a child?

KS: I was obsessed with the Little Nutshell Library by Maurice Sendak. Some of the stories like Pierre, where a boy gets eaten by a lion, had a subversive edge to them and they stuck with me.

RVC: Best picture book of 2019?

KS: My critique partner, Jamie LB Deenihan’s When Grandma Gives You a Lemon Tree. I love this book, and its sequel, and am so proud of Jamie!

RVC: Three words that encapsulate the spirit of Alien Tomato.

KS: Kindness, curiosity, unexpected.

RVC: Thanks so much, Kristen! It was terrific, you betcha! (I’m from Wisconsin, so I have the ability to sort of speak Minnesotan, dontcha know.)

Picture Book Debut: Tim McGlen’s Antonino’s Impossible Dream (with cover reveal!)

For those OPB readers who’ve asked for more behind-​the-​scene stories about debut picture book authors—this one’s for you!

It’s with great pleasure that OPB has been asked to debut the cover of Antonino’s Impossible Dream by first-​time picture book author Tim McGlen. The book is being published after winning the Second Annual Prize for Original Children’s Book by by Minneapolis publisher Beaming Books. About the manuscript, Development Editor Naomi Krueger said, “Antonino’s Impossible Dream is such a fresh portrayal of how art and the willingness to learn new things can bring people together. Our team was captivated by the unique storytelling voice and the possibilities for vibrant art to go along with this artsy story.”

Tim McGlen teaches at a Montessori school, where he enjoys seeing children discover their potential as learners, creators, friends, mentors, teammates, and community members. His involvement in Florida’s SCBWI community makes him a happy writer. When Tim’s not teaching or writing, you can find him working out stories on his bicycle, cooking up flag football plays, or reading.

Twitter: https://twitter.com/TimMcGlen
Facebook: https://www.facebook.com/tim.mcglen


RVC: What were the biggest challenges you encountered when first trying your hand at writing picture books?

TM: As a short story author, I had no idea how to write a picture book. My first manuscripts clocked in at 1,200 words. Sound familiar, anyone? It took committed study and deconstruction of good picture books, learning at SCBWI conferences, and reading books like Ann Whitford Paul’s Writing Picture Books to begin to gain competency.

RVC: What are a few of those picture books that proved most useful to you early on?

TMMy Red Balloon, by Kazuaki YamadaSalina Yoon’s Be A FriendWhere the Wild Things Are, of course. All are spare with their language.

RVC: So let’s get to the big story here. Antonino’s Impossible Dreamyour debut picture book—is coming out in spring 2019. What’s it like being a debut picture book author waiting for your book to hit the shelves? (Though it is available for pre-​order already!)

TM: A lot of work is being done by other people, so I just keep to my routine of writing, revising, and studying. At the same time, random little gurgles of “Oh, yeah, this is really happening!” bring excitement. I’m mostly eager to see Sophia’s finished spreads. She’s a talented artist.

RVC: How did Antonino’s Impossible Dream come about? What’s the story of how that story came to be?

TM: It’s a book about what making a friend looks like. A little more than a year ago, I knew I needed to write something that would rise above my other manuscripts. I hopped on my bicycle, pedaled away from humanity, and started speaking first lines. Another good manuscript came from that same ride. Now the manuscripts from “before” sit in a file cabinet, and I work on new material. I wonder if that line has to happen in every writer’s life.

RVC: What’s been the biggest surprise in terms of the manuscript-​into-​final-​product process so far?

TM: The revelation that as picture book author I am one third of a collaborative project was something I never thought that deeply about. And in saying that, I’m thankful to work with an editor who has such a strong vision for this book.

RVC: Describe what it’s like working with an editor who has a strong vision for your book.

TM: I submitted a honed manuscript with zero art notes to leave plenty of room for visual interpretation, and Andrew figured it out. He saw the book around the words. He envisioned a distinct setting and how it integrates into character. He saw an artistic style.

RVC: This is Only Picture Books’ first cover reveal. Thanks for that, by the way! But tell me—what’s the big deal about cover reveals for picture book creators? What does it mean to you personally to finally see the fully-​imagined cover?

TM: The cover is the portal into the story world. It’s what every child sees first, what launches their imaginations. Setting, protagonist. I would like to spend some time here, with this person who could even be me. The cover is the agent of the experience awaiting inside the book.

So to see Antonino’s cover rendered so expertly fills me with hope that children will want to climb into the book and stay there.

RVC: What did you edit out of Antonino’s Impossible Dream?

TM: Good material that did not belong in the book, discovered primarily through dummying.

RVC: Three words that come to mind when you look at the cover of Antonino’s Impossible Dream?

TM: POSSIBILITY. (Isn’t that ironic? Thanks, Sophia!)

CREATIVITY.

WOW.

RVC: What’s the next picture book project for you? A sequel to Antonino? Something else?

TM: Anthropomorphism. Fish out of water. And yes, a sequel. Thank you, Ryan.

RVC: Thanks, Tim. Best of luck for you and Antonino!